Senin, 25 Oktober 2010

Are we ignoring the superficial?

Some traits are all a matter of perception. A person might be considered cheap, while others call her frugal. Another is perceived as mean, but well-wishers call him no-nonsense and tough-minded.

With some traits, the best defense is a good offense. If called a racist, a counter-charge of political correctness might soften the blow. If a public person is called stupid, why not call the accusers elitists?

But what can you do if you are called superficial? If still in high school, the counter-move would be to say, "Well, you're not one of the cool kids and nobody likes you!"

If past the age of consent, your options shrink significantly.

Superficiality has gotten a bum rap. My first blog hero was (and still is) Peteykins, the artist formerly known as Princess Sparkle Pony. He looked at politics and diplomacy through the lens of hairdos, dresses, shoes and accessories. Sometimes it was tongue in cheek and sometimes there was more to it. While the official birth legend of The Other Blog is that I awoke from a nap on my birthday with the concept fully formed, I would never have thought about writing about something so superficial had I not first seen a master do it so well.


Consider the two main statewide races in California. There are a lot of similarities. The Democrats have two career politicians on the ticket, the Republicans have two political novices from the world of business. The differences at the big level are that Jerry Brown is much more of a retread than Barbara Boxer, and Meg Whitman can point to a business record of success, while Carly Fiorina has a lot of baggage about driving companies into the ground and sending high paying jobs overseas.

Both Brown and Boxer are leading in their races, but Brown has been comfortably ahead for about a month while Fiorina is keeping it much closer.

What are we missing? Why is Fiorina a better candidate than Whitman? Let's take a closer look at the superficial.

Meg Whitman looks like hell, and it is within her power to do much better. She's a billionaire, for Lenny's sake! She can't find a hairstylist that can give her hair some body, some highlights, a more flattering cut? I'm not saying go crazy with the plastic surgery like she's some Hollywood wife, but straight white teeth would go over a lot better than crooked yellow teeth.

Fiorina was treated for breast cancer and was bald less than a year ago. Her hair came back in salt-and-pepper and she's making it work. High marks for her stylist and high marks for her dental hygienist.

Moving away from the superficial, I deeply hate the political positions both these women take. Should the polls be correct and both of them taken a beating a week from Tuesday, I'll be happier Meg and Carly lost than I will be that Jerry and Babs won. But if there is a reason why one of these women has a slim hope and the other almost none, the superficial goes a long way to explain the difference.



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